Sales Differentiation
In Sales Differentiation, sales management strategist, Lee B. Salz presents nineteen easy-to-implement concepts to help salespeople win deals while protecting margins. These concepts apply to any salesperson in any industry and are based on the foundation that "how you sell, not just what you sell, differentiates you." The strategies are presented in easy-to-understand stories and can quickly be put into practice, teaching salespeople how to provide meaningful value to buyers and differentiate themselves in every stage of the sales process.
- Publisher: AMACOM
- Publication date: 25/01/2022
- ISBN: 9781400238194
- Page extent: 208
- Format: Paperback
- Dimensions: 183 mm x 120 mm
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