Sara Blakely had a beautiful pair of white designer pants hanging in her closet just calling out to her to wear them, even though they accented her least favorite feature: cellulite. After searching high and low for a solution and coming up empty, an idea was born: Spanx. The Spanx Story chronicles Sara's journey from long nights researching patent and trademark law, to years of cold shoulders she received from the titans of the pantyhose industry, to the cold call that led to the shelves of Nieman Marcus. It was a long road that led Spanx to become the iconic brand it is today. This book educates and inspires entrepreneurs and innovators to find solutions and persevere through all of the hard work that goes into building a billion-dollar company.