Jane Dorner, account manager at a flashy New York public relations firm, has two modes: PR Jane; and Actual Jane. When her job performance is called into question, Jane's last-ditch effort to keep her livelihood and pay off her debt is to land a white whale of a client. Enter the impossibly gorgeous Cass, and her unassuming husband, Tom, the proprietors of a “wellness retreat” based out of a ramshackle house in the New Jersey countryside that may or may not be giving off cult vibes. Magnetic yet mysterious, Cass is primed to be an influencer: she speaks exclusively in what sounds like a mix of inspirational quotes and Zen koans, only eats zucchini, and has baby-perfect skin. Despite Tom’s reticence about selling out, Jane sets about molding Cass into the kind of guru who can bring you inner peace and make your skin glow—all for a hefty price, of course.