For ideas to evolve and for societies to progress, we desperately need rebels to challenge conventional wisdom and improve on it. Unfortunately, most of us fear non-conformists, perceiving them as disloyal, reckless, destructive, or just plain weird. Because most would-be rebels lack the strength and skills to overcome hostile audiences, principled insubordination remains an under-leveraged asset in the workplace and public square. Based on cutting-edge research, The Art of Insubordination is the essential guidebook for anyone seeking to be heard, make change, and rebel against an unhealthy, stagnant status quo. The book also gives the rest of us the evidence-based strategies we need to become better allies of our leaders in change, ensuring that the best ideas, products, and solutions survive and win the day.