The GAA is Ireland's largest civil society organisation, woven into the fabric of families and communities - and yet most books about Gaelic games focus on the greatest players and inter-county teams. This is a book about the 99%: a witty and provocative look at grassroots GAA from the most intelligent and interesting Gaelic games pundit at work today. Ciarán Murphy - of Second Captains and the Irish Times - has an unmatched feel for the timeless elements of this world and a finger on the pulse of change. He looks at the plight of rural clubs that are losing their players to the cities - and he does so not only as a journalist but as a footballer who made the same move himself. He writes about working as an assistant in the clothing shop owned by the family of Jarlath Fallon - both Ciarán's sporting hero and the local postman. And he looks a things we usually prefer not to talk about, like the role of social class in the GAA.